Video Premiere

Diamonds In The Rough

November 8, 2012 0 Comments

Rihanna‘s latest single, the Sia-penned “Diamonds,” reached a new #4 peak on the Billboard Hot 100 this week.

Already the Barbadian singer’s 23rd top 10 hit in a little over seven years, now Rihanna has premiered the “Diamonds” music video, which could usher Rihanna up to the penthouse once again. The new clip marks her 17th collaboration with director Anthony Mandler, though I’ve no idea what galloping horses, riot cops, and a man on fire have to do with what’s (not) happening in “Diamonds.”

“Diamonds” is the first single from Rihanna’s seventh studio album, Unapologetic, out November 19. The deluxe version of the album includes a downtempo mix of “Diamonds” by Gregor Salto that is really outstanding.

Purchase Rihanna – “Diamonds” via iTunes, Amazon MP3.