With temperatures soaring in loads of places today (even here in San Francisco, believe it or not), Little Dragon doesn’t exactly provide shelter from the sweltering sun with new single, “Sunshine.” Perhaps that’s to be expected from the Swedish band, who last year served up a tune called “Brush The Heat.”
This time, Yukimi Nagano and her three-man crew infuse their electro-soul with a sultry, Prince feel. The mercury may be rising where you are, but what’s a few more degrees of heat from Little Dragon? Crank “Sunshine” up, maybe open a hydrant (legally), and let the summer vibes flow:
Hard to miss the honkin’ shot of Absolut Mandarin, no? As is often the arrangement in the 21st century music biz, “Sunshine” is the result of a ‘collaboration’ between Little Dragon and Absolut Vodka. This behind-the-scenes video helpfully explains how it all came together.
Come to think of it, a generous pour of punch would go a long way to cooling things off. See, marketing works!
Purchase Little Dragon – “Sunshine” via iTunes.