Video Premiere

Rihanna Rules The ‘World’

October 14, 2010 0 Comments

Rihanna has released the music video for “Only Girl (In The World),” the first single from her new album Loud, out on November 22. The set is being trumpeted as her return to dance-driven pop after the dark detour that was Rated R.

The clip hews closely to the theme of the song, with Rihanna the only girl (and sentient being) in a red-saturated landscape with a fiery hair color to match. She romps through a field of flowers, defies gravity by swinging on a giant trapeze hooked to the sky, and generally looks self-satisfied as fireworks explode around her. The girl’s still got swagger, even if she’s stepped down her rating to PG-13 now.

There’s no real message to this music video — well, if you’re chemically altered when watching, you might find one — just something approaching pure bliss. Following the heavy themes of her music from the last couple of years, Rihanna’s new positive outlook on life is a welcome shift:

“Only Girl (In The World)” moved up two slots to #6 on the just-out Billboard Hot 100 chart. The song is Rihanna’s sixteenth Top 10 hit, giving the Barbadian singer sixth-place behind the career tallies of Madonna (37), Mariah Carey (27), Janet Jackson (also 27), Whitney Houston (23), and Aretha Franklin (17).

Please, Grilled Cheesus, next week let Rihanna knock out the embarrassment that is the Far East Movement’s “Like A G6” (somehow at #2 for two weeks straight). I thought Ke$ha was (mostly) terrible, but now an entire subbasement of truly awful has been discovered.

Purchase Rihanna – “Only Girl (In The World)” via iTunes, Amazon MP3.